Technology has forever transformed the healthcare continuum and has ushered in new and revolutionary ways to ensure patient and consumer safety. Technology has also enabled organizations to achieve higher levels of insight, quality, and efficiencies by driving down operational costs and rendering information in meaningful ways. IT has become the strategic foundation of worldwide pharmacovigilance operations, fundamentally altering the drug safety continuum.
One of the biggest challenges organizations face is how to effectively integrate the science behind all aspects of the product lifecycle with the technology know-how of IT. Companies that recognize the importance of an integrated strategy that takes these two elements, along with the changing global regulatory landscape, into consideration will see greater success in managing the lifecycles of their products.